Citizen Best Agency

Cherry Lao is Citizen Best’s Creative Director. She got in touch with me because she needed a creative copywriter who would interpret client briefs to perfection, and run with them. A writer who is passionate about crafting brand-forward, engaging copy that would make her agency’s deliverables sound exceptional.

Credits for design and overall creative direction go to Citizen Best.

Explore My Work

I have worked to position the brand as the top solution in the market. My work has involved crafting strategic messaging to build a powerhouse of a brand in the women’s health space as a Sr. Copywriter, Creative Director & Messaging Strategist.

Revamped Messaging Strategy & Brand Positioning

Top-tier PR media campaign in 2023-2024

Position Mira as a leading hormone health company by revamping their branding.